Leer

The secret of being happy
The secret of being happy
Aldivan Teixeira Torres
"The secret of being happy" brings the main lines concerning fifty-four professions. In them, the reader will come across the pros and cons of each professional axis facilitating understanding through examples. More than a manual, he is a very useful professional identification guide especially for students, scholars in general or those who want to try to change their profile by looking for a new job market option. I wish everyone a good read! "
84.66 MXN eBook PDF
DOING BUSINESS IN SPAIN EBOOK 2022
DOING BUSINESS IN SPAIN EBOOK 2022
Bove Montero

This book provides comprehensive information on the legal, tax,
accounting and labour matters that govern business activities in
Spain. All the essential issues are addressed in clear business
English. The aim is to help foreign investors familiarize
themselves with the procedures for doing business in Spain,
whether they are setting up for the first time or want to keep up to
date with the necessary information. This is the twelh edition of
this work, updated in line with current regulations and prepared
by the professionals of the tax and legal department at Bové
Montero.

Leer más
185.08 MXN eBook EPUB
The Legacy of Arthur Andersen
The Legacy of Arthur Andersen
Carmelo Canales, Francisco López Martínez

Most people recognize that Arthur Andersen was a great Firm. For the authors,
it was perhaps the greatest. Its fulminating, unexpected and shameful
collapse, with the Enron case and ensuing disappearance from the market,
leaving a cloud of local professional firms, has left in the collective memory
a totally negative image, erasing any earlier merits as if they never existed.

Written by two former Arthur Andersen partners, this book recovers those
merits, the authentic "Andersen Culture", that did many well-done things for
many years, in many countries, with many satisfied clients. Vindicates to
bring back certain values and practices of the entrepreneurial model that made
of Arthur Andersen an …

Leer más
157.59 MXN eBook EPUB
DESIGN TECHNIQUES FOR WINDOW DRESSING
DESIGN TECHNIQUES FOR WINDOW DRESSING
Carmen Cabezas Fontanilla
A good professional window dresser must be innovative and creative, intuitive and resourceful, i.e., an artist with a technical and commercial base. They must also possess artistic, marketing and technical skills. Moreover, an excellent sense of colour and light and an ability to create scenic displays is also important.
152.22 MXN eBook EPUB
The Perfect Pass
The Perfect Pass
Ed Weenk
In a few words, the objective of the book is to provide some simple and easy

to understand reflections that anyone in an organisation can apply in a

reasonably short timeframe, allowing them quickly to get a good understanding

of the _big picture_ of an organisation and the direction it wants to go.

Having established this broader vision, we can then evaluate if it's actually

fit for getting there in the best possible way, in terms of internal

_alignment_ and _coherence_ of people, infrastructure and processes.
122.61 MXN eBook EPUB
Brands That Dream
Brands That Dream
Elisenda Serra Masip, Xavier Oliver Conti

IKEA, El Bulli, Apple, Bausch & Lomb, Coca-Cola... These are just a few of the brands that have “got it.” Every company that really stands out has this “certain something” in common. That being said, talking about something that does not have a name is tantamount to allowing that it may not exist. For this reason, the authors have named it; they call it a dream. Today, a company can only truly stand out if it has a dream – a shared dream with the capacity to touch us all. The potential of a dream has no limits, and any …

Leer más
158.98 MXN eBook EPUB
UML For The IT™ Business Analyst
UML For The IT™ Business Analyst
Howard Podeswa

"Today, information-technology business analysts are often working on object-
oriented

(OO), Unified Modeling Language (UML) projects, yet they have a long way to go
to

exploit the technology beyond the adoption of use cases (just one part of the
UML). This

book explains how, as an IT business analyst, you can pull together all of the
UML tools and

fully utilize them during your IT project. Rather than approaching this topic
theoretically,

you will actually learn by doing: A case study takes you through the entire
book, helping

you to develop and validate the …

Leer más
49.99 MXN eBook EPUB
500 Tweets
500 Tweets
Jaume Llopis Casellas

Can you say so much in a such small space? Yes, you can, a tweet can. Tweets have revolutionized communication, they are influencing political, social, and entrepeneurial events around the globe, and it's just 280 characters. This book joins such a revolution by analyzing the economy and management. It does through the wisdom distilled in the Professor's tweets, where 30 years of experience in top managerial posts meet his academia research. 
He has posted more than 16000 tweets about the subject. He reflects about advice, good practices in economy, enterprise management, persons management, family business, strategy and organization, finances, operations and …

Leer más
160.21 MXN eBook EPUB
Revolution in the skies
Revolution in the skies
Javier Gándara Martinez

More than 400 million passengers flew in Europein 2018 on board airlines labelled as low cost, representing around 36% of the total air traffic in the continent. And in some countries, such as Spain, this number exceeded 50%. This gives an idea of the popularity that this business model has achieved, which shoulda priori be accompanied by familiarity with the basic principles upon which it is based. However, despite the fact that almost one out of every two passengers uses this type of airline for their travel, the low cost business model is a great unknown, not only for the …

Leer más
457.88 MXN eBook EPUB
Preparar un plan de marketing. Ebook
Preparar un plan de marketing. Ebook
John Westwood

Cualquier proyecto empresarial necesita un buen plan de marketing La planificación es una de las funciones más importantes de la gestión empresarial. Un plan de negocio es lo que permite gestionar una empresa y un plan de marketing es un elemento clave de la planificación empresarial. Identifica las mejores oportunidades de negocio para la empresa y describe cómo conseguir y mantener posiciones el os mercados. Se trata de una herramienta de comunicación que combina todos los elementos del marketing en un plan de acción coordinado. Indica quién hará qué, cuándo, dónde y cómo para alcanzar los objetivos fijados. A lo …

Leer más
140.43 MXN eBook EPUB
Generating Talent
Generating Talent
José Antonio Marina

Generating Talent: How to Put Intelligence to Work develops an innovative model that explains the generation of talent as intelligence acting in a way that is suitable, brilliant and efficient. It reveals how it is generated not only in individuals, but in organizations and societies as well.

«This is an optimistic book. Not optimistic with the slightly flaccid optimism of self-help books that promise us all that we can become instant millionaires, but optimistic because it describes how neuroscience shows our capacities to be even greater than previously thought.»
José Antonio Marina

Every year, countless studies are published which …

Leer más
139.00 MXN eBook EPUB
This Working Life
This Working Life
Lisa Leong, Monique Ross

This Working Life is one of the Australian Broadcasting Corporation’s most popular podcasts and this book offers the best lessons from the show, offering a holistic, warm approach to finding a new working normal in our increasingly uncertain times. Springing off the success of her ABC (Australia) podcast, Lisa Leong, together with journalist Monique Ross, brings a deep curiosity to the world of work. You spend most of your waking life working—a jaw dropping 90,000 hours for the average person. You deserve to feel joy during that time, but how? This Working Life empowers you to experiment in the lab …

Leer más
186.01 MXN eBook EPUB
Elementos 1 a 12 de un total de 17
Aviso de cookies

Utilizamos cookies propias y de terceros para mejorar su experiencia y nuestros servicios analizando su navegación en nuestra web y cómo interactúa con nosotros y poder mostrarle publicidad en función de sus hábitos de navegación. Para consentir su utilización, pulse el botón “Acepto”. Puede obtener más información consultando nuestra Política de Cookies.